The world of products available to brand with your logo and represent your company is ever growing and more diverse than you would imagine. Everyone works with some of the fundamental promotional marketing items that we’re all familiar with; Pens are always a useful giveaway and something that people can easily keep. Tote bags and water bottles are increasingly used and useful! In recent years there has been an increased focus on the negative impact of the single use versions of these items, creating a huge market for reusable shopping bags and water bottles. Finally, everyone loves T-shirts and hats, but promotional items extend much further than these basics.
The primary focus of promotional marketing is to get your logo seen, so when selecting your items its important to consider items that your customers will be able to make good use of. Depending on your industry, there are so many great options to ensure that your gifts are used and seen! Here are some great ideas that are great for everyone:
USB Port/ Adapter/ Power Bank

Cell phones, tablets and other devices have become so entwined with our everyday lives, that powering these devices is a constant need. There are many different types of chargers and connectors that could make you, your customer’s hero if you can help keep them online! Products range extensively from USB car adapters to wall adapters with dual USB ports and actual power banks that remove any need for an adapter. When you help your customer’s stay connected, you help enrich their lives and their business.
Roadside Tools
Another way to make a useful and enriching contribution to your customers is to help them with their emergency preparedness. Everyone should have an Auto Safety kit and a few key items in their vehicle, but many people are not prepared for unexpected situations. In addition to auto safety kits, there are some other basic items that could save your customer’s life.
An auto safety tool allows people to break a window with little force or cut themselves out of a locked seat belt. Tire gauges or emergency tool kits can also be just the thing your client needs when they are in a bind.

Maybe a Picnic?
On a lighter note, there are many items that you can provide to your clients that are more of a treat! There are sets for wine and cheese in many different price points and combinations, that would add a special touch to any client experience. These are great for parties, picnics or everyday use! Another idea is a portable speaker, phones and music devices are very portable, but don’t always have the best speakers for group listening. This makes speakers a great peripheral item for anyone with a smart phone, an ever growing population. As we move into winter, everyone can benefit from a soft warm blanket or a nice thermos set.
The world of promotional marketing has really grown to a point where anything you can think of that you would like to give your customers, it’s out there!